Creative Project & Product Management
Artistry meets precision.
At The Mona Leya, I lead cross-functional creative initiatives with the precision of a certified project manager. My core focus is project delivery through the full lifecycle: initiating, planning, executing, monitoring and controlling, and closing creative and product development projects on time, within scope, and aligned with stakeholder objectives.
While I collaborate with creative teams, my role centers on scope, schedule, risk, and resource management to ensure successful project delivery. I drive timelines, budgets, and risk-managed deliverables across branding, media, content, and experience-based initiatives. Whether developing digital campaigns, managing product launch cycles, or coordinating multi-departmental teams, I specialize in integrating structure into artistry.
Managing creative projects isn’t about aesthetic oversight. This is about project delivery excellence. I bring discipline, communication mastery, and PMI-aligned strategy to every initiative, ensuring creativity moves from concept to completion with clarity and control.
At The Mona Leya, each project is treated as a unique endeavor with its own scope, constraints, and success criteria. I apply tailored project charters and creative briefs that align with the specific objectives and stakeholder requirements of each initiative. As a project manager, I am responsible for applying standardized project management processes to ensure each project is delivered on schedule, within scope, and within budget. I lead with a proactive, process-driven approach that emphasizes stakeholder engagement, resource optimization, and integration management across all project phases. Our methodology is grounded in a structured yet adaptable framework that supports risk identification, communication management, and quality assurance. This allows us to maintain control over project variables throughout the project life cycle—from initiation through closing—while delivering outcomes that meet or exceed defined performance baselines.
Every Project Needs A Purpose. Every Purpose Needs A Plan.
Project Initiation
Identify and Engage Stakeholders
Develop Project Charter
Define Business Case and Alignment
Establish Preliminary Scope and Constraints
Conduct Initial Risk and Assumptions Analysis
Create Creative Brief (if applicable)
Project Planning
Develop Project Management Plan
Define Scope Baseline and Work Breakdown Structure (WBS)
Sequence Activities and Define Schedule
Estimate Resources and Determine Budget
Plan Communications, Risk Responses, and Quality Standards
Establish Deliverable Acceptance Criteria
Project Management + Control
Direct and Manage Project Work
Monitor Progress Against Performance Baselines
Manage Team Performance and Resource Allocation
Control Scope, Schedule, and Cost
Implement Integrated Change Control
Communicate with Stakeholders and Report Status
Manage Risks, Issues, and Variance
Project Delivery + Closeout
Validate Deliverables Against Acceptance Criteria
Facilitate Formal Client Acceptance
Release Project Resources
Document Lessons Learned
Archive Final Project Artifacts
Transition to Operations or Maintenance
"Plans are Worthless. Planning is Essential."
Let me help you plan and execute your creative project. Contact me today for a quote.
© 2025 by THE MONA LEYA
The Mona Leya
For project inquiries contact@themonaleya.com.
"In the middle of every difficulty lies opportunity." - Albert Einstein
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Teamwork
"Real progress happens when individuals unite around a common goal. With clear roles, shared accountability, and open communication, every team becomes a high-performing one."
Goals
"Every project begins with clearly defined goals that guide scope, schedule, and resource alignment. Goals are not just outcomes. They are strategic drivers that influence decision-making, measure performance, and define success. The true value of a goal lies not only in its achievement but in the clarity and discipline it brings to the entire project life cycle."
Schedule
"A well-managed schedule is essential to project success. It provides structure, drives accountability, and ensures that every phase is executed in alignment with key milestones and deadlines. Managing time is not just about urgency. It is about forecasting, sequencing, and controlling activities to deliver results with precision and confidence."